Gabrielle Wathen

Gabrielle Wathen

Strategic Brand & Content Marketer

_______________________________________________

Creative by nature, strategic by practice — I’m a brand and content marketer with 8+ years shaping messaging, positioning, and multi-channel growth across SaaS startups and founder-led ventures. 

With a foundation in journalism, I’m an editor at heart. I bring clarity and structure to complex ideas — shaping presentations and masterclasses, building webinar and email campaigns, refining website and landing page messaging, and creating promotional assets that support live events and digital launches. I do my best work with thoughtful, emotionally intelligent leaders who value clear communication and intentional growth.

Client Resource Hub (Branded Content)

Central hub for a series of interactive 60-minute masterclasses and workshops I lead across content strategy, narrative structure, presentation development, and multi-channel promotion. Public brand hub also features related digital offerings I develop, including positioning, messaging, and event promotion.

Founder-Led 60-Minute Masterclass & Workshop Series

Content strategy and development for interactive masterclasses within an executive coaching brand, including optimized messaging, presentation design, and lifecycle promotion. Designed all visual brand assets.

Programs include: Octopus Arms™ Masterclass, Delegate & Automate Masterclass, Discover Your Zone of Genius Workshop, and S.M.A.R.T. Goal Setting Workshop. Client/Speaker: Brittany Williams Leverett. Tools: ActiveCampaign, Canva, Zoom Webinar, Google Suite

Skills: Brand Design, Email Marketing, Presentation Design, Webinar Planning, Executive Communications, Content Strategy, Marketing Automation, Brand Development, Social Media, Content Creation

Filters & Sorting